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Interaction among actors in retail market competition in malang city
In several countries, traditional market lose in competition with supermarket.
Supermarket has several advantages compared with traditional market. It can provides
consumers with lower prices, offer more varieties of products and higher quality products than
traditional retailers, has more comfortable place for shopping. In Malang City, the existence of
traditional traders was threatened. In a competitive retail market, traditional traders get less
protection from the Government of Malang Municipality. Massive demonstrations conducted
by traditional traders along with other society elements unable to stem the rapid growth of
modern retail. This paper focus on the interaction of Malang Municipality actors in the local
retail market competition. How those interaction can make imbalance retail market
competition. The author uses descriptive-analytic method with a qualitative approach in this
work. As a result, the interaction tend to produce imbalance retail market competition.
Interaction between legislative, executive, bureaucracy and mass media tend to support modern
retail growth than traditional one
Sumber terkait: files/2019-08-21_Interaction among actors in retail market competition in malang city.pdf